If you are a small-to-medium size business, are customers in your area finding your services online?
A small investment in a website with an area specific Search engine optimisation (SEO) is a the best way to increase your business exposure to hundreds of potential new customers searching the world wide web for different types of services every day in your area.
It works by optimising your website to come up in the search results for the specific area you service. Eg, by City, Town or Suburb. There’s no point having a website that no one can find in searches or a website coming up in search results in areas that you don’t service.
Every time someone searches for a business or a service in your area and your business does not come up on the first page of Google, you are more than likely loosing money and potential new customers.
SEO makes use of several tools and techniques to optimise your website for best results, and with Google getting smarter with their search algorithm, long gone are the days for paid back links to your website to increase your search rankings. And since the internet is the primary source for most any kind of research, it makes sense to have a website optimised specifically for the area your service.
Website is a must have Advertising!
Speaking of websites, honest and content rich one’s that best utilises the space to fully describe your services, is easy to use and looks attractive is probably going to help you just as much (if not more) than any other kind of paid advertisement.
Social Media to Boost Business
Word of mouth is a common way to attract business and hence the new world of social media. Social media is the latest growing platform that is available free to everyone on the internet. Communication and conversations about your brand or product or company on Social Media can quickly result in increased sales and new customers. Good social media campaign can be setup with a lot less money than conventional advertising.
Need more info? SEND us an EMAIL using the form on the right and we will be happy to discuss these tips in details with you.